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ABOUT

With valuation experience through economic downturns and exuberance, we've helped companies and individuals parse through all the potential factors affecting private company value. Market expectations have changed, data and research has evolved, and professional standards have come a long way. Clients should be able to expect a thorough and honest appraisal of a business by a competent professional with high standards.

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After 10 years of building valuation practices for others, Janae Castell decided to take the leap and start her own business--forging her own path and offering services that more closely aligned with what clients wanted and needed. Providing transparent fees, and agreeing ahead of time with the client on what would be done and what would be charged, seemed a simple and essential way to do business. Business valuation practitioners should be incentivized to research and stay up-to-date on issues impacting value continuously--not just when they have a project to bill time against. Surprisingly, these are issues seen frequently among valuation firms--not just in the local Tulsa market--but all over the country.

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